Category Archives: Marketing

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[Video] Facebook Retargeting: 5 Simple Steps To Convert More Leads

Click Here to Download a PDF Guide >> Did you know it can take 3-7 or more exposures to your product before someone buys? What if you could follow people around Facebook showing them your products for less than a penny? If you are marketing right now without retargeting people—you are missing out on potentially 20%…

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Facebook Retargeting: 5 Simple Steps To Convert More Leads

Did you know it can take 3-7 or more exposures to your product before someone buys? What if you could follow people around Facebook showing them your products for less than a penny? If you are marketing right now without retargeting people—you are missing out on potentially 20% or more customers. You’ll learn how to launch…

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How To Get More Customers Out Of Your Adspend Through Re-marketing

It’s said it takes an average of 7 exposures to your product before someone buys. Paying $7 to get someone to click over to your website is ONLY the beginning. Even if you don’t convert them into a customer right away, there are many ways to show up all over the internet wherever they visit.…

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Why “Do What You Love” Is Wrong To Tell Anyone

I was just reading an article today and it had a lot of different tips by entrepreneurs and this showed up at least 3 times in 7 tips. They say, “do what you love.” That’s completely wrong. Especially when we tell that to a person who doesn’t really know what we mean. Many entrepreneurs assume…

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The Vital Marketing Mindset To Make Sales And Get Clients

This is the most vital item to think about before creating a product or doing any marketing because it’s a way to nearly guarantee what you will be doing will be successful. A lot of folks start out on a different path, doing what they want and selling what they want everyone to have when…

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The Biggest Mistake Companies Make In Marketing

The biggest mistake companies make in their marketing is a very simple one. They try to give the customer what the company thinks the customer wants. What they should be working on is giving the customer what they want AND need, not just what they “think” the customer wants. Common sense, but often not common…

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The World Is Flat

The first dude who proclaimed the world was round, I believe he was proclaimed a lunatic and left in jail to die. I’ll be the next 36131363 person to declare that the world is flat. The internet connects us, and airplanes (own a private jet for a reasonable price per year anyone?) connect us like…

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Marketing Has A Bad Rep

It’s the story many of us tell ourselves. “I hate sales people, I hate advertising and marketing, it’s so annoying.” The thing is, marketing is story telling, and we tell ourselves stories all day. Even the story about hating marketers. All day we do marketing. We make other people believe our story about who we…

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Clients Don’t Buy Because Of Benefits, Features or Ideas But Because Of

Stories. Stories spread through users. What story could you tell your client or have your client tell themselves about your product? Most products are wants not needs. “Needs are pratical and objective, wants are irrational and subjective.”  

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How To Make Money Online

How To Make Money Online 1. Don’t buy any make money quick training programs or books because they will cause you to spend money (especially the purchase of the item) doing things that do not produce value for other people. 2. As Seth Godin has said, don’t google How To Make Money Online because most…

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Are You Making This Marketing Mistake?

Integrating marketing in everything is key for creating the best customer experience, and the best customer experience usually means they are more likely to buy. This is a mistake most folks make, whether with an information product business or brick and mortar store. We create content or products which are not specifically directed or create a consistent…

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